A List Of All The Things You Can Do To Start Signing More Clients

"BUT HOW?!”

Here’s A List Of All The Things You Can Do To Start Signing More Clients

Hi 👋 I’m Lauren Ray - Founder of the Never Just Business Collective and host of the Never Just Fine podcast. I’m a certified subconscious mindset coach and I've been running my business full time since 2020 - I’ve coached over 250+ ambitious humans.

One thing I know for sure is that 80% of business success is determined by how the business owner thinks and feels (about themselves, about sales, about self-promotion, money, rejection, and so on).

Most business owners get caught up thinking that there’s a missing magical “HOW”. A mystery strategy that they just can’t figure out. The truth is, there are so many ways to sign clients, and so many ways to build a profitable business. Finding out the “how” is never the real barrier for growth (its always something internal).

‼️ Before scrolling down to look at the list ..

Check with yourself - are you clear on what you're selling? Do you have something you're ready and excited to sell, do you know know what it is, why someone would buy it, do you have the price and everything ready to go? **p.s. If you can’t say yes to this - send me the word “CLARITY” on IG @neverjustbusiness

Also check all your links work (yes really): If someone wants to book a call with you - can they? If they want to buy your offer - can they? If they comment a keyword, is your Manychat working?

OK great, now you can crack on with the list…

👇Here’s The List 👇

Promote Your Freebie (that leads to a call/invite/sale)

Post your freebie on all socials, make it your CTA on all your posts/reels
Put your freebie in your bio - and make it clear that its there
Send your freebie to your mailing list
Share your freebie in relevant communities in response to someone - reddit threads/facebook groups/threads/linkedin groups (making sure its ok to do so)

Your Existing Audience

Send a clear "I have X spots open for “[very specific thing] email
Send a clear "I have X spots open for “[very specific thing] on socials
Send a deadline-driven invitation (closes in 7 days)
Run a flash sale / limited-time price with deadline
Offer a fast-action bonus for booking within 48 hours
Resend the same offer to people who didn't open the first email
Post the offer on every social channel you have
Text your VIP / phone list if you have one with the invitation

DM / Direct Outreach

Message past clients - offer them a continuation or next-level option
Reconnect with anyone who has attended a free event/free call
Message people who inquired before but never ended up buying
Reach out to "ghost" potential clients from 3-6 months ago
Voice-note 10 warm leads instead of texting
Reply to everyone who's recently engaged with your content
Reach out to people who replied to a past story poll/question
Ask current clients if they have any referrals
DM people who follow you but have never interacted
Reconnect with old colleagues / peers who serve a similar audience

Content That Converts

Post a clear call-to-action offer (not just value)
Share a client win / testimonial + "want these results? DM me “RESULTS”
Go live and teach something and invite people into your offer at the end
Share behind-the-scenes of working with a client
Show your work clearly (not just tell)
Post a poll/question to surface interested people, then DM responders
Pin a post or story highlight with your offer + booking link
Add your booking link to every bio and post (make sure the links work)

New Offers / Packaging

Create a small, low-commitment "starter" offer (single session, audit, intensive)
Offer a paid trial or "test drive" session
Create a 1-day or 1-week "VIP intensive"
Bundle two services for the price of one for 7 days only
Offer a payment plan to remove the price objection
Offer a "pay what feels aligned" intro session
Add a money-back / satisfaction guarantee to lower risk
Bundle old courses/offers together in new bundle deal

Referrals / Partnerships

Ask current and past clients for a referral (give them a reason/reward)
Offer a referral bonus or discount
Reach out to complementary providers for a client swap
Do a free guest workshop for someone else's audience
Get featured / interviewed on a podcast or newsletter
Offer affiliate commission to peers who send a client
Ask people you know to introduce you to one specific person

Events / Live Activations

Check out my events for example > https://www.neverjustfine.com/events

Attend a local networking event relevant to your audience/ideal client
Go to industry conferences, workshops, or trade shows
Attend events where your ideal client gathers
Speak or run a workshop at a local event
Set up a stall / table at a market, fair, or wellness day
Host your own small in-person workshop, talk, or open house
Offer free mini-sessions / taster treatments at an event

Host a free masterclass or workshop, share your offer at the end
Run a free mini experience, leading them to your offer as next step
Host a free group coaching call / Q&A
Offer free 15-min "clarity" or "discovery" calls and convert on the call
Do a live audit / hot-seat session publicly
Co-host an event with another provider

Online Networking

Show up and contribute in Facebook groups / Whatsapp / Telegram Groups
Answer questions where your ideal client hangs out (Reddit, forums, groups)
Attend a virtual networking event
Post in "looking for recommendations" threads when relevant
Comment helpfully on bigger accounts in your niche to get visibility

Everyday / Personal Network

Tell friends and family specifically what you do and who you're looking for
Mention what you do in casual conversation (school run, gym, café, dog park)
Reconnect with someone over coffee/lunch and let it come up naturally
Wear or carry something that prompts "what do you do?" conversations
Tell your hairdresser, trainer, neighbour - the people you see weekly

Local Businesses & Spaces

Partner with a complementary local business (gym, salon, studio, clinic) for cross-referrals
Leave cards / flyers at relevant local spots (with permission)
Offer to do a free talk at a gym, studio, co-working space, or community centre
Rent a room for a day and run in-person intensives
Pop into businesses you'd love to collaborate with and introduce yourself

Community & Groups

Join a local business or networking group (BNI, Chamber of Commerce, etc.)
Attend faith, hobby, or interest groups where you can build genuine relationships
Volunteer somewhere your ideal client is present
Attend alumni or membership events

Direct In-Person Conversion

Offer in-person discovery sessions / consultations during events
Carry your booking link / QR code so you can sign someone on the spot
Always have a clear next step ready ("I've got space next week - want to book?")

Paid / Expand-Reach

Run a small targeted ad to a free call or low-ticket offer
Boost your best-performing organic post
Sponsor a relevant newsletter

Sales Process Tightening

Follow up with every open conversation (the fortune is in the follow-up)
Get on a call instead of selling over text
Send a personalized proposal/Loom to anyone "thinking about it"
Handle the specific objection holding each lead back
Give a clear yes/no deadline so fence-sitters decide
Ask for the sale directly - many never actually do

Improve SEO /Google Traffic

Make sure your website is optimized for people already searching for you
Check everything is up to date on the website
Look into ways you can drive traffic (blog posts etc..)

Now you have a long list of “HOW” let's find out what the real barrier for growth is….because I guarantee this list isn’t what you were actually missing.

Uncover Your Hidden Barriers To Business Growth

Free Quiz To Uncover What's Really Holding You Back

You're smart, resourceful and driven, so why does it feel like something invisible is blocking your growth?

After answering the 25 quick questions, you’ll discover your primary business growth barrier and see which patterns are influencing your decisions, visibility, pricing, and follow-through. Here are the possible outcomes:

The self-perception gap

The wealth wound

The hiding pattern

The refinement trap

The self-doubt trap

The pivot pattern

The likability prison

The ceiling effect

The compare curse

The lone wolf loop